Good Friday…

If you’re like me, Groupon is one of many eager emails that begs for your attention in your inbox each morning.  I’ve participated in one or two good deals, but more typically take a quick look and then hit “delete”.

Thanks to TechCrunch’s The Weekly Good, I learned that Groupon has a program called “Grassroots“.  Their mission is to make it easy for people to do good in their communities.   You can read TechCrunch’s interview with Groupon’s Head of Social Innovation, Patty Huber Morrissey and see it explained in a video here.

Nice to see Groupon using their reach in a positive way, increasing awareness for good causes.  The campaigns they support vary widely.  Anyone can submit one, and if enough people support it (the “tipping point”), the cause receives 100% of the money collected.  Groupon even pays the credit card transaction fees.   Most of the campaigns are asking for $15-20 donations.  If the project doesn’t reach the tipping point, the supporters credit cards are not charged.

Pretty cool.  They state that over 1200 campaigns have raised $4,4 Million from almost 200,000 supporters nationwide.

Here’s an example of one of a recent campaign that raised money to provide a home for Bison in the Grasslands of the Fort Belknap Indian Reservation.

Groupon Grassroots

So, next time you skim through that Groupon email, take an extra moment to check out the grassroots projects as well.  Or download their free App.  They are often supporting projects right in your own community!

 

 

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